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ABOUT US

Prime Locations, Exceptional Experiences

Crimson Hotels is an independently owned hotel company dedicated to making your travel experience as relaxing and enjoyable as possible. Established in 1995, we proudly own and manage nine exceptional hotels, offering over 2,000 rooms across the United Kingdom, Portugal, and Dubai.

Our portfolio spans a diverse range of properties, from limited-service accommodations to luxury lifestyle hotels. Each location is carefully chosen for its prime setting, unique character, and outstanding amenities, with tailored packages designed to meet a variety of budgets and individual preferences.

With decades of experience in the hospitality industry, Crimson Hotels has built a reputation for excellence, placing customer satisfaction and loyalty at the heart of everything we do.

In the United Kingdom, our properties operate under esteemed global brands such as Hilton and IHG, ensuring a world-class experience recognized and trusted by travellers worldwide.

Our property in Portugal is temporarily closed as it undergoes an exciting full-scale renovation and transformation, with plans to reopen in 2026.

Our Commitment to Sustainable Hospitality

At Crimson Hotels, we strive to bring people together through exceptional hospitality experiences while making a meaningful, sustainable impact on our communities.

We’re proud to announce that all of our UK properties – The Trafalgar St. James, 100 Queen’s Gate, DoubleTree by Hilton – West End, and DoubleTree by Hilton – Victoria, DoubleTree by Hilton Woking, Crowne Plaza – Gatwick, and Holiday Inn Express – Heathrow T5 – have already achieved the prestigious Green Key accreditation, a testament to our commitment to environmental responsibility.

Join the Crimson Team

At Crimson Hotels, we believe our people are key to our success. We’re always seeking passionate individuals to join our team and help deliver exceptional hospitality. Whether you’re starting your career or looking to grow, we offer a range of opportunities in a dynamic, inclusive environment focused on innovation, teamwork, and career development. Join us and be part of a company that values talent, supports growth, and makes a positive impact on our communities.

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What’s New

Spring Garden Suites Unveiled at The Trafalgar St. James

Discover a tranquil escape in central London. Our newly launched Spring Garden Suites offer a private, luxurious retreat—some accessible via a stunning subterranean garden.

100 Queen’s Gate Launches its Spring Afternoon Tea Offer

Enjoy a quintessential British afternoon tea at Botanica with 35% off Monday to Friday and 25% off on Saturdays and Sundays till 15th June, 2025.

14 New Rooms at DoubleTree by Hilton London – West End

Exciting renovations are underway! 14 brand-new rooms will debut by October 2025—stay tuned for more details.

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DOUBLETREE VICTORIA_Logo
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DOUBLETREE WOKING_Logo
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